Foursquare for Business Marketing

Created by a small group of developers, foursquare is a new smart phone-based application that takes elements from Twitter, Facebook, and other social media sites and adds GPS functionality.  Where these other social sites connect people digitally, foursquare seeks to connect people geographically.  Users of the program “check-in” when they arrive...

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Safety Is No Accident: Promo Products Decrease Injuries

Promotional products are not always used to benefit one’s customers, but also one’s employees!  A food processing company was having a rough time minimizing their work-related injuries.  This resulted in remarkably high financial costs, low productivity, and even lower morale!  Safety was not number one priority in the eyes of their, as they were...

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Drug Store Goes Digital: USB’s Encourage In-House Printing

Bob Dylan once penned, “the times they are a-changin,’” and this is never truer than in the business realm.  The market is an ocean, and one must learn to ride the ebb and flow of each wave of change if they are to succeed.  Sales in a drug stores photo processing center were dwindling.  The problem:  their customers began using online...

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