Green Garmento – Custom Eco Friendly Garment Bags

Posted by on Nov 1, 2010 in articles | 0 comments

The Green Garmento Be fantastic…. Use less plastic! Introducing our brand new Green Garmento, a Reusable Dry Cleaning Bag made of 100% recycled non-woven polypropylene.  Over 100 billion plastic bags are dumped into US landfills.  Over 12 million barrels of oil are used to make those bags.  Over 100,000 sea turtles and other marine animals are killed...

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Identity Overhaul: High School Band Needed Image Revitalization

Posted by on Apr 5, 2010 in articles | 0 comments

Brand identity cannot be overstated.  It is the personality of an organization.  It is the emotional response from customers.  It’s the bridge that connects a brand to its customer base.  A well-managed brand possesses longevity, and creates brand loyalty/commitment. Brand identity is the defining voice of a brand that says, “we are not them; we are...

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Camping Goods Store Builds Customer Relations and Boosts Sales with a Flashlight

Posted by on Feb 17, 2010 in articles | 0 comments

A time-tested use of promotional products is packaging them with a retail item as a free gift.  An outdoor/camping supply store launched a new line of camping tents and wanted to highlight the release, as well as boost sales.  Much to the delight of their customers, they decided to pair a super-bright LED flashlight with each tent sold.  The flashlights were...

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Credit Union Promotes Movie Night with Popcorn

Posted by on Feb 10, 2010 in articles | 1 comment

Believe it or not, emotionality has much to do with brand devotion and connection. People feel sentiments towards brands, and so it is vital for a business to do as much as they can to ensure that those emotions are positive! A credit union in found a fun and creative way to not only promote their brand and service, but to also serve a worthy cause. The...

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Newspaper Boosts Young Readership

Posted by on Feb 8, 2010 in articles | 0 comments

A local daily paper in Detroit, Michigan ran a promotion designed to generate buzz about the paper in general, but more specifically a section designed for children called The Yak®. The paper decided  to create a specially-designed custom decal featuring the Yak character. Each Tuesday the Yak section is published, where young readers enjoy stories, cartoons,...

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