Lip Balm Makes a Ruckus at Trade Show

Posted by on Feb 24, 2010 in articles | 0 comments

Oftentimes, simplicity is the best strategy.  SnugZ USA, an industry supplier located in Salt Lake City, Utah, had difficulty making a splash at trade shows.  They felt as if they were a minuscule fish in a gargantuan pond!  Year after year they left trade show events wanting more business for their efforts.  They needed a new strategy, a new way to market...

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